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Persuasion & Influence Business Suite

The Evolution-U Persuasion and Influence Business Suite comprises of four separate trainings leveraging of leading research in the field of persuasion psychology research. Our courses, available

in keynote, workshop and 1-2 day formats, include content based on the research of Dr. Robert Cialdini, the world leading psychologist and best-selling author of Influence: The Power of Persuasion, how to use the Trust Equation introduced in 'The Trusted Advisor' series, and NLP based approaches to profiling and using linguistics to influence outcome.


We actively use case studies, role plays and/or individual and group exercises to focus on practical applications for each participant. For further information on course dates and how to register, please contact enquiries@evolution-u.com.

Persuasion and Influence Psychology (PIP)

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This training is based on the research of world leading business psychologist Dr. Robert Cialdini. Over 30 years of research have uncovered six underlying principles of  persuasion which govern whether we receive a ‘Yes’ or a ‘No’ to our requests. Understanding these principles can provide a powerful skill set in positioning our proposals whether in a business or personal situations.

Duration: Keynote, 1 day or 2 days


Level: Advanced

PDF: PIBS-PIP (2023)

Executive Presence and Personal Branding (EXP)

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Executive Presence (EP) is critical for career progression and in leadership. This half day masterclass covers the key variables of EP and Personal Branding that will allow participants to position their future career path with confidence and strategy.


Duration: ½ day

Level: Foundation - Advance

Personality Profiling (PPM)

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This is a Neuro Linguistic Programming (NLP) based training drawing from the research of the finest NLP minds over the past 4 decades. The course is applicable to professionals in the fields of management, team leading and human resources, and for any client facing executives.


Duration: Keynote, 1 day or 2 days

Level: Expert

Understanding and Building Trust (UBT)

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This training is based on the research of Trusted Advisor Associates who published their best-selling text ‘The Trusted Advisor’ in 2000 and introduced the Trust Equation, a method of formalising trust into a set of four variables which can be individually developed and improved. Trusted Advisor methodology is used by leading multi nationals globally for improving client relationships and developing higher margin business opportunities.


Duration: Keynote, ½ day or 1 day

Level: Foundation

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